{
  "$schema": "https://vehikulos.com/brand/tokens.json",
  "name": "VEHIKULOS",
  "legalUsername": "vehikulos",
  "description": "Machine-readable brand tokens for VEHIKULOS. Source of truth for humans and AI agents generating or reviewing anything carrying the VEHIKULOS identity. Human-readable guide: https://vehikulos.com/marca/.",
  "version": "1.0.0",
  "status": "audited-2026-08-06",
  "mark": {
    "name": "Segmented V",
    "viewBox": "0 0 100 100",
    "constructionGrid": "10x10",
    "path": "M14 8 L50 76 L64 49.6|M68.6 41 L86 8",
    "strokeWidthUnits": 19,
    "angleFromVerticalDeg": 27.9,
    "segmentGapUnits": 9.8,
    "join": "miter",
    "cap": "butt",
    "fill": "none",
    "clearSpace": "1 stroke width (19 units) on every side",
    "minSizePx": 16,
    "minSizeMm": 6,
    "rules": [
      "Use the supplied vector paths as-is; never redraw, round, close the gap, soften the angle, or distort proportions.",
      "Never substitute the letter V from a typeface for the mark.",
      "Do not add a container unless the approved application requires one.",
      "Do not recolor outside the approved ink set, rotate, stretch, or apply gradients/effects."
    ]
  },
  "secondaryMonogram": {
    "name": "K monogram",
    "viewBox": "0 0 84 100",
    "note": "Optional secondary device. Not a replacement for the primary V mark."
  },
  "wordmark": {
    "text": "VEHIKULOS",
    "case": "uppercase",
    "default": { "family": "Chivo", "weight": 700, "trackingEm": 0.17, "minSizePx": 24 },
    "environmental": {
      "family": "Chivo",
      "weight": 300,
      "trackingEm": 0.3,
      "note": "Reserved for large/environmental-scale applications only."
    },
    "rejected": {
      "family": "Chivo",
      "weight": 900,
      "reason": "Too close to conventional automotive branding; must not become default."
    }
  },
  "lockups": {
    "approvedFamilies": ["horizontal", "vertical"],
    "rule": "Choose an approved configuration; do not assemble new lockup arrangements."
  },
  "colors": {
    "core": [
      {
        "token": "color-obsidian",
        "name": "Obsidian",
        "hex": "#0A0A0B",
        "role": "Primary ink / dark surface",
        "share": "~60%"
      },
      {
        "token": "color-paper",
        "name": "Paper",
        "hex": "#F7F7F5",
        "role": "Primary light surface (softer than pure white)",
        "share": "~25%"
      },
      {
        "token": "color-graphite",
        "name": "Graphite",
        "hex": "#3A3D42",
        "role": "Secondary ink / supporting dark surface",
        "share": "~10%"
      },
      {
        "token": "color-silver",
        "name": "Silver",
        "hex": "#C7CAD1",
        "role": "Material/accent (foil, etch, brushed metal); never a decorative gradient behind type",
        "share": "~5%"
      },
      {
        "token": "color-signal",
        "name": "Signal",
        "hex": "#D91F2B",
        "role": "Restricted operational status color; never decorative, never part of the logo",
        "share": "restricted"
      }
    ],
    "supportingNeutrals": [
      { "token": "color-surface-deep", "hex": "#17181A" },
      { "token": "color-border-dark", "hex": "#26282C" },
      { "token": "color-surface-graphite", "hex": "#2E3035" },
      { "token": "color-muted-dark", "hex": "#6E727A" },
      { "token": "color-muted-light", "hex": "#8A8F98" },
      { "token": "color-steel", "hex": "#9AA0A8" },
      { "token": "color-silver-light", "hex": "#B9BDC4" },
      { "token": "color-border", "hex": "#D8D8D3" },
      { "token": "color-border-subtle", "hex": "#E4E4DF" },
      { "token": "color-surface-subtle", "hex": "#EDEDE8" },
      { "token": "color-white", "hex": "#FFFFFF" }
    ],
    "logoInkNote": "All supplied light-mode logo/mark SVGs use #F2F2EF, not the Paper token (#F7F7F5). Treat #F2F2EF as the dedicated light logo ink, distinct from the Paper surface color.",
    "rule": "The palette is deliberately achromatic. Signal is a restricted status color, not a decorative brand color, and never appears in the logo."
  },
  "typography": {
    "families": {
      "chivo": {
        "role": "Primary grotesk: display, headings, navigation, body, UI",
        "weightsUsed": [300, 400, 700],
        "fallback": "Helvetica, sans-serif",
        "license": "SIL OFL 1.1 (Google Fonts)"
      },
      "spaceMono": {
        "role": "Labels, VINs, prices, identifiers, technical data — never long-form body text",
        "weightsUsed": [400, 700],
        "fallback": "monospace",
        "license": "SIL OFL 1.1 (Google Fonts)"
      }
    },
    "rejectedWeight": { "family": "Chivo", "weight": 900, "reason": "See wordmark.rejected." }
  },
  "segmentField": {
    "description": "The repeatable directional brand pattern: parallel lines at the mark's angle.",
    "angleFromVerticalDeg": 27.9,
    "cssApproxAngleDeg": 118,
    "densities": { "surfaces": 22, "largeFormat": 46, "architecture": 70 },
    "defaultOpacity": 0.16,
    "rule": "One-directional. Never rotate the field to fit a layout. Must not reduce text contrast or compete with the mark."
  },
  "taglineCandidates": ["CONECTANDO EL ECOSISTEMA AUTOMOTRIZ", "AUTOMOTIVE INFRASTRUCTURE"],
  "taglineNote": "Two descriptors recur in the source identity handoff. Neither is canonical yet; do not present either as final marketing copy.",
  "assets": {
    "mark": [
      "/brand/icon-dark.svg",
      "/brand/icon-light.svg",
      "/brand/icon-graphite.svg",
      "/brand/icon-silver.svg"
    ],
    "wordmark": [
      "/brand/wordmark-bold-dark.svg",
      "/brand/wordmark-bold-light.svg",
      "/brand/wordmark-light-dark.svg",
      "/brand/wordmark-light-light.svg"
    ],
    "lockups": [
      "/brand/lockup-horizontal-dark.svg",
      "/brand/lockup-horizontal-light.svg",
      "/brand/lockup-vertical-dark.svg",
      "/brand/lockup-vertical-light.svg"
    ],
    "monogram": ["/brand/monogram-k-dark.svg", "/brand/monogram-k-light.svg"],
    "construction": ["/brand/construction-grid.svg", "/brand/construction-clearspace.svg"],
    "socialOgImage": "/brand/og-image.png",
    "note": "The supplied wordmark/lockup SVGs contain live <text> elements set in Chivo and are not outlined to vector paths. They render correctly only where Chivo is loaded; otherwise they fall back to Helvetica/sans-serif."
  },
  "socialProfiles": {
    "username": "vehikulos",
    "platforms": {
      "tiktok": "https://www.tiktok.com/@vehikulos",
      "instagram": "https://www.instagram.com/vehikulos",
      "x": "https://x.com/vehikulos",
      "facebook": "https://www.facebook.com/vehikulos",
      "youtube": "https://www.youtube.com/@vehikulos",
      "github": "https://github.com/vehikulos"
    }
  },
  "doNot": [
    "Redraw, trace, stretch, crop, recolor outside approved inks, rotate, or apply effects to the mark or wordmark.",
    "Substitute the letter V from any typeface for the mark.",
    "Use Signal red decoratively or as a general brand-action color.",
    "Use Silver as a decorative gradient behind type.",
    "Assemble new logo lockup configurations beyond the approved horizontal/vertical families.",
    "Present either tagline candidate as final, approved marketing copy.",
    "Rotate the segment field to fit a layout."
  ]
}